Medicare Marketing & Sales Summit | A RISE Health Conference


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February 24-26, 2025

Puerto Rico Convention Center

Gain Fresh AEP Strategies and the Latest Compliance Updates

The marquee Medicare Marketing and Sales event in the country is headed to Puerto Rico next year for innovative tactics for Medicare Advantage sales, marketing, member experience, and product design professionals to increase and retain membership in a highly-competitive environment.

Join colleagues, industry leaders, and solution providers to get the latest priceless insights and tips from innovative small- to mid-size health plans during this exciting three-day event. With multiple tracks, targeted roundtable discussions, exciting pre-conference workshops, and invaluable experience from service and solution providers, this is the must-attend event of the year for plans looking to hit their goals in 2025 and beyond

Who Should Attend

The RISE Medicare Marketing & Sales Summit attracts over 550 leaders and senior executives in the managed care space with content relevant to a variety of professions from entry to mid-level and up through the c-suite.


  • Marketing
  • Sales & Business Development
  • Product Design & Development
  • Member Engagement
  • Government Programs
  • Product Management
  • Enrollment
  • Broker Management
  • Customer Experience & Customer Service
  • Consumer Engagement
  • Business Development
  • Innovation & Growth
  • Legal & Policy


  • Medicare Advantage, Commercial, and Medicaid Health Plans
  • Prescription Drug Plans
  • Field Marketing Organizations
  • Third Party Administrators
  • Customer Relationship Management Platforms
  • Brokers & Agents
  • Health Care Providers & Medical Groups
  • Start-ups launching a Medicare Advantage or Prescription Drug Health Plan
  • Service Providers and Consultants


Top Reasons to Attend

Join your peers at the #1 MA marketing event to learn from each other and leave with actionable strategies to thrive in the competitive Medicare Advantage landscape. 

  • Discover innovative techniques to open doors and powerful strategies to shorten that sales cycle, increase your close ratio, and build your reputation and credibility with clients

  • Dig into the extensive communications and marketing changes included in the CMS 2024 Final Rule and other CMS guidance, plus hear how the new provisions affect your current practices

  • Gain insights and potential strategies to maximize your marketing program during this election season

  • Back by popular demand! Hear the latest ideas directly from plans on benefits that are moving the needle

  • Explore ways Medicare Advantage plans can take coordinated, proactive actions to attract and engage current and potential members who can help plans meet health equity index thresholds

  • Discuss benefit preferences and other trends to prepare for AEP 2024

  • Consider strategies for understanding the unique needs and preferences of each individual when selling Medicare plans

  • Learn how to develop a 5-year growth strategy to take your organization to the next level